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Subject to change : creating great products and services for an uncertain world /
"To achieve success in today's ever-changing and unpredictable markets, competitive businesses need to rethink and reframe their strategies across the board. In Subject to Change: Creating Great Products and Services for an Uncertain World, Adaptive Path, a leading experience strategy and...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor Corporativo: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Sebastopol, Calif. :
O'Reilly Media,
2008.
|
| Edición: | 1st ed. |
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 245 | 0 | 0 | |a Subject to change : |b creating great products and services for an uncertain world / |c Peter Merholz, Brandon Schauer, David Verba, Todd Wilkens. |
| 250 | |a 1st ed. | ||
| 260 | |a Sebastopol, Calif. : |b O'Reilly Media, |c 2008. | ||
| 300 | |a 1 online resource (viii, 178 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 347 | |a text file | ||
| 504 | |a Includes bibliographical references (pages 165-169) and index. | ||
| 520 | |a "To achieve success in today's ever-changing and unpredictable markets, competitive businesses need to rethink and reframe their strategies across the board. In Subject to Change: Creating Great Products and Services for an Uncertain World, Adaptive Path, a leading experience strategy and design company, demonstrates how successful businesses can--and should--use customer experiences to inform and shape the product development process, from start to finish."--Publisher's website | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a The experience is the product -- Experience as strategy -- New ways of understanding people -- Capturing complexity, building empathy -- Stop designing "products" -- The design competency -- The agile approach -- An uncertain world. | |
| 542 | |f Copyright © O'Reilly Media, Inc. |g 2008 | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a New products |x Management. | |
| 650 | 0 | |a Product management. | |
| 650 | 0 | |a Consumers |x Attitudes. | |
| 650 | 0 | |a Consumer behavior. | |
| 650 | 0 | |a Business planning. | |
| 650 | 6 | |a Produits commerciaux |x Gestion. | |
| 650 | 6 | |a Consommateurs |x Attitudes. | |
| 650 | 6 | |a Consommateurs |x Comportement. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Development |x Business Development. |2 bisacsh | |
| 650 | 7 | |a Business planning |2 fast | |
| 650 | 7 | |a Consumer behavior |2 fast | |
| 650 | 7 | |a Consumers |x Attitudes |2 fast | |
| 650 | 7 | |a New products |x Management |2 fast | |
| 650 | 7 | |a Product management |2 fast | |
| 650 | 7 | |a Integration |2 gnd | |
| 650 | 7 | |a Kultur |2 gnd | |
| 650 | 7 | |a Kunde |2 gnd | |
| 650 | 7 | |a Produktentwicklung |2 gnd | |
| 650 | 7 | |a Produktgestaltung |2 gnd | |
| 650 | 7 | |a Produktmanagement |2 gnd | |
| 650 | 7 | |a Unternehmen |2 gnd | |
| 650 | 7 | |a Produktutveckling. |2 sao | |
| 650 | 7 | |a Marknadsföring. |2 sao | |
| 650 | 7 | |a Köpvanor. |2 sao | |
| 650 | 7 | |a Konsumenter |x attityder. |2 sao | |
| 650 | 7 | |a Commercial products. |2 sears | |
| 650 | 7 | |a Product management. |2 sears | |
| 650 | 7 | |a Consumers. |2 sears | |
| 650 | 7 | |a Business planning. |2 sears | |
| 648 | 7 | |a Geschichte. |2 swd | |
| 700 | 1 | |a Merholz, Peter. | |
| 710 | 2 | |a Adaptive Path (Firm) | |
| 776 | 0 | 8 | |i Print version: |t Subject to change. |b 1st ed. |d Sebastopol, Calif. : O'Reilly Media, 2008 |w (DLC) 2008299439 |
| 856 | 4 | 0 | |u https://learning.oreilly.com/library/view/~/9780596516833/?ar |z Texto completo (Requiere registro previo con correo institucional) |
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