IT in business : a manager's casebook /
'IT in Business: A Manager's Casebook' examines the impact of new IT initiatives from the business angle. The case material is derived from the year's best research projects from three leading UK Business Schools - Bath, Cranfield and Warwick. This incisive exploration of managin...
Clasificación: | Libro Electrónico |
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Otros Autores: | , , |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Oxford ; Boston :
Butterworth-Heinemann,
1999.
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Front Cover; IT in Business; Copyright Page; Contents; Preface; About the authors; Part One: Competition and Business Impact; Chapter 1. Pinnacle Housing and Direct Let; Chapter 2. Demaglass Limited; Chapter 3. Johnsons News Limited; Chapter 4. Tesco; Chapter 5. Department of Health; Chapter 6. Technology opportunities for the music industry; Part Two: Information Systems Planning; Chapter 7. Improving the development of IS strategies in a large multinational; Chapter 8. An IS strategy proposal for the European Division of BP Acetyls.