Email marketing by the numbers : how to use the world's greatest marketing tool to take any organization to the next level /

"Email Marketing by the Numbers applies modern marketing techniques to the world's greatest marketing tool - permission email. Email marketing expert Christ Baggott reveals what works, what doesn't, and how to leverage the power of email to accomplish all of your goals."--Jacket

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Baggott, Chris
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken, N.J. : John Wiley & Sons, ©2007.
Temas:
Internet marketing.
Electronic mail systems.
Electronic Mail
Marketing sur Internet.
Courrier électronique.
electronic mail.
BUSINESS & ECONOMICS > Marketing > Telemarketing.
BUSINESS & ECONOMICS > Marketing > Multilevel.
BUSINESS & ECONOMICS > Mail Order.
BUSINESS & ECONOMICS > Marketing > Direct.
BUSINESS & ECONOMICS > E-Commerce > Internet Marketing.
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:"Email Marketing by the Numbers applies modern marketing techniques to the world's greatest marketing tool - permission email. Email marketing expert Christ Baggott reveals what works, what doesn't, and how to leverage the power of email to accomplish all of your goals."--Jacket
Descripción Física:1 online resource (ix, 294 pages) : illustrations
ISBN:9780470148280
0470148284
1280901195
9781280901195

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