Style de citation APA (7e éd.)

Bacon, T. R., & Pugh, D. G. (2004). The behavioral advantage: What the smartest, most successful companies do differently to win in the B2B arena. AMACOM.

Style de citation Chicago (17e éd.)

Bacon, Terry R., et David G. Pugh. The Behavioral Advantage: What the Smartest, Most Successful Companies Do Differently to Win in the B2B Arena. New York: AMACOM, 2004.

Style de citation MLA (8e éd.)

Bacon, Terry R., et David G. Pugh. The Behavioral Advantage: What the Smartest, Most Successful Companies Do Differently to Win in the B2B Arena. AMACOM, 2004.