Strategic innovation : embedding innovation as a core competency in your organization /

Strategic Innovation offers a flexible, customizable template that managers, executives, and business leaders can use to introduce an effective innovation strategy throughout their organization. The authors, Nancy Tennant Snyder and Deborah L. Duarte, provide the tools needed to craft a workable str...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Snyder, Nancy Tennant, 1957-
Other Authors: Duarte, Deborah L., 1956-
Format: Electronic eBook
Language:Inglés
Published: San Francisco : Jossey-Bass, ©2003.
Edition:1st ed.
Series:Jossey-Bass business & management series.
Subjects:
Whirlpool Corporation > Case studies.
Whirlpool Corporation.
Whirlpool Corporation
Technological innovations > United States.
Strategic planning > United States.
Organizational change > United States.
Organizational effectiveness > United States.
Industrial management > United States.
Innovations > États-Unis.
Planification stratégique > États-Unis.
Changement organisationnel > États-Unis.
Efficacité organisationnelle > États-Unis.
BUSINESS & ECONOMICS > Structural Adjustment.
Industrial management
Organizational change
Organizational effectiveness
Strategic planning
Technological innovations
United States
Electronic books.
Case studies
Case studies.
Études de cas.
Online Access:Texto completo (Requiere registro previo con correo institucional)
Table of Contents:
  • Introduction : innovation as a core competency
  • Reinventing the wheel
  • Vision and goals
  • Leader accountabilities and development
  • Culture and values
  • Resource creation : open markets for funds, ideas, and talent
  • Knowledge management : democratizing innovation
  • Integrating strategic communications with change management
  • Rewards and recognition : the informal embedment category
  • Measurement & reporting and systems alignment.

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