Rackham, N. (1996). The SPIN® selling fieldbook: Practical tools, methods, exercise, and resources. McGraw-Hill.
Cita Chicago Style (17a ed.)Rackham, Neil. The SPIN® Selling Fieldbook: Practical Tools, Methods, Exercise, and Resources. New York: McGraw-Hill, 1996.
Cita MLA (8a ed.)Rackham, Neil. The SPIN® Selling Fieldbook: Practical Tools, Methods, Exercise, and Resources. McGraw-Hill, 1996.
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