Writing winning business proposals

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Freed, Richard C., 1946-
Format: Electronic eBook
Language:Inglés
Published: New York : McGraw-Hill, [2013]
Edition:3rd ed.
Series:McGraw-Hill's AccessEngineering.
Subjects:
Proposal writing in business.
Business report writing.
Business writing.
Electronic books.
Computer network resources.
Online Access:Texto completo
Table of Contents:
  • Part 1. Proposal logics
  • Part 2. Proposal psychologics
  • Part 3. Proposal preparation.
  • Understanding generic structure logic
  • Understanding the baseline logic
  • Aligning the baseline logic
  • Using a measurable-results orientation
  • Using logic trees to construct your methodology
  • Analyzing the buyers
  • Identifying, selecting, and developing themes
  • Green team reviews
  • Writing the situation and objectives slots
  • Writing the methods slot
  • Writing the qualifications slot
  • Writing the benefits section
  • Writing the fees slot
  • Summary: the proposal development process.

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