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|a UAMI
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|a McLean, Adrienne L.
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|a All for Beauty
|h [electronic resource] :
|b Makeup and Hairdressing in Hollywood's Studio Era.
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|a New Brunswick :
|b Rutgers University Press,
|c 2022.
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|a 1 online resource (327 p.).
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|a text
|b txt
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|a Techniques of the Moving Image Ser.
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|a Description based upon print version of record.
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|a (From table of contents) Introduction: Art and science in the service of loveliness -- Makeup and hairdressing as studio crafts : the silent period -- The classical period : craft identity and the labor force -- The classical period : department practices and the commerce of expertise -- Cosmetics, coiffures, and characterization -- Epilogue: Trophy faces -- Appendix.
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|a Ever wonder why so many stars and featured players, male or female, in movies of Hollywood's "Golden Age" look like they just stepped out of a beauty parlor even if the story places them in a jungle, a hospital bed, or the ancient past? All for Beauty examines how and why makeup and hairdressing evolved as crafts designed partly to maintain the white flawlessness of men and women as a value in the studio era. The book pays particular attention to the labor force, exploring the power and influence of cosmetics inventor and manufacturer Max Factor and the Westmore dynasty of makeup artists but also the contributions of others, many of them women, whose names are far less known. At the end of the complex, exciting, and at times dismaying chronicle, it is likely that readers will never again watch Hollywood films without thinking about the roles of makeup and hairdressing in creating both fictional characters and stars as emblems of an idealized and undeniably mesmerizing visual perfection.
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|b Books at JSTOR All Purchased
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|a Film makeup.
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|a Film hairstyling.
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|a Makeup artists
|z California
|z Los Angeles
|v Biography.
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650 |
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0 |
|a Beauty operators
|z California
|z Los Angeles
|v Biography.
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650 |
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|a Motion pictures
|x Production and direction
|z California
|z Los Angeles
|x History
|y 20th century.
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|a Maquillage (Cinéma)
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|a Cinéma
|x Production et réalisation
|z Californie
|z Los Angeles
|x Histoire
|y 20e siècle.
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|a PERFORMING ARTS / General
|2 bisacsh
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|a Beauty operators
|2 fast
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|a Film hairstyling
|2 fast
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|a Film makeup
|2 fast
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|a Makeup artists
|2 fast
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|a Motion pictures
|x Production and direction
|2 fast
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|a California
|z Los Angeles
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|a 1900-1999
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|a beauty, makeup, beauty standards, hair, hairdressing, Hollywood, film, television, T.V., fame, celebrity, cosmetics, makeup artists, hairdresser, gender, silent film, media, studio, studio era, studio film era, cosmetology, history, flawless, image.
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|a Electronic books.
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|a Biographies
|2 fast
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|a History
|2 fast
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|i Print version:
|a McLean, Adrienne L.
|t All for Beauty
|d New Brunswick : Rutgers University Press,c2022
|z 9781978831377
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830 |
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0 |
|a Techniques of the Moving Image Ser.
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856 |
4 |
0 |
|u https://jstor.uam.elogim.com/stable/10.2307/j.ctv2vr9f2v
|z Texto completo
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|a ProQuest Ebook Central
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