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Consuming images film art and the American television commercial /

Analysing key commercials over the decades that feature new technologies and film aesthetics that were subsequently adopted by feature filmmakers, the text establishes the television commercial as a vital form of film art.

Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Rhodes, Gary Don, 1972- (Author), Singer, Robert (Author)
Format: Electronic eBook
Language:Inglés
Published: Edinburgh : Edinburgh University Press, [2020]
Subjects:
Online Access:Texto completo
Table of Contents:
  • Acknowledgements; Introduction; Chapter One: Origins; Chapter Two: Narrative; Chapter Three: Mise-en-scène; Chapter Four: Cinematography; Chapter Five: Editing; Chapter Six: Sound; Conclusion.