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Consuming images film art and the American television commercial /

Analysing key commercials over the decades that feature new technologies and film aesthetics that were subsequently adopted by feature filmmakers, the text establishes the television commercial as a vital form of film art.

Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Rhodes, Gary Don, 1972- (Author), Singer, Robert (Author)
Format: Electronic eBook
Language:Inglés
Published: Edinburgh : Edinburgh University Press, [2020]
Subjects:
Online Access:Texto completo
Description
Summary:Analysing key commercials over the decades that feature new technologies and film aesthetics that were subsequently adopted by feature filmmakers, the text establishes the television commercial as a vital form of film art.
Physical Description:1 online resource
Bibliography:Includes bibliographical references and index.
ISBN:9781474481083
1474481086
9781474460705
1474460704
9781474460712
1474460712