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La communication de crise à l'ère des médias socionumériques /

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Bibliographic Details
Call Number:	Libro Electrónico
Main Author:	Manga, Xavier, 1983- (Author)
Format:	Electronic eBook
Language:	Francés
Published:	Québec, Québec : Presses de l'Université du Québec, [2018]
Series:	Collection Communication et relations publiques.
Subjects:	Communication in crisis management. Viral marketing. Internet in public relations. Social media. Crises in mass media. Online identities. Social Media Médias sociaux. Communication en gestion de crise. Médias et crises. Réputation numérique. Marketing viral. Internet dans les relations publiques. Crises (Sciences sociales) dans les médias. Identité numérique. social media. EDUCATION > General. Viral marketing Internet in public relations Communication in crisis management Crises in mass media Online identities Social media Livres électronique.
Online Access:	Texto completo

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