Championing science : communicating your ideas to decision makers /

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"Championing Science is a comprehensive guide that helps scientists persuasively communicate complex scientific ideas to decision makers in government, policy, and education. The book provides real-world tactics for scientists to help build vital communication, influence, and emotional intellig...

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Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Aines, Roger D., 1958- (Author), Aines, Amy L., 1956- (Author)
Format: Electronic eBook
Language:Inglés
Published: Oakland, California : University of California Press, [2019]
Subjects:
Communication in science.
Business communication.
Business presentations.
Persuasion (Psychology)
Information scientifique.
Communication dans l'entreprise.
Présentations (Affaires)
SCIENCE > Philosophy & Social Aspects.
LANGUAGE ARTS & DISCIPLINES > Communication Studies.
Business communication
Business presentations
Communication in science
Online Access:Texto completo
Table of Contents:
  • Becoming a champion
  • Self-aware and self-correcting: the key to effective communication
  • Extracting the essence
  • Who's listening? Know your audience
  • Why scientists communicate poorly outside their field
  • The first two minutes: show your passion
  • Crafting key messages and narratives
  • The power of language
  • Designing effective visuals
  • Improving your speaking skills
  • Influence and persuasion
  • Managing your emotions
  • translations, template and white papers
  • Strategies for creating successful relationships with sponsors
  • Exercises for applying the championing science skills
  • High-impact examples of championing for a cause.

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