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Championing science : communicating your ideas to decision makers /
"Championing Science is a comprehensive guide that helps scientists persuasively communicate complex scientific ideas to decision makers in government, policy, and education. The book provides real-world tactics for scientists to help build vital communication, influence, and emotional intellig...
| Call Number: | Libro Electrónico |
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| Main Authors: | , |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
Oakland, California :
University of California Press,
[2019]
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| Subjects: | |
| Online Access: | Texto completo |
| Summary: | "Championing Science is a comprehensive guide that helps scientists persuasively communicate complex scientific ideas to decision makers in government, policy, and education. The book provides real-world tactics for scientists to help build vital communication, influence, and emotional intelligence skills that motivate decision makers, with little to no science background, to understand and support their science. Through instruction, interviews, and examples, scientists learn why inspiring decision makers to act requires extracting the essence of scientific findings, crafting understandable messages, simplifying visuals, bridging paradigm gaps, and storytelling. Principles for championing science come to life through stories of science champions such as Robert Millikan, Vannevar Bush, the work between Caltech and MIT, and others. With Championing Science, scientists will effectively learn how to use their communication skills to garner funding, secure future research, and, ultimately, impact policy"--Provided by publisher. |
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| Physical Description: | 1 online resource (xvi, 249 pages) |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0520970187 9780520970182 |