Selling technology : the changing shape of sales in an information economy /

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"Asaf Darr's ethnographic exploration of the sales process for standard and emergent technology argues that our cultural stereotypes of sales work and salespeople, shaped during the industrial era and through popular images of the Yankee peddler and the car salesman, no longer apply to the...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Darr, Asaf
Format: Electronic eBook
Language:Inglés
Published: Ithaca : Cornell University Press, 2006.
Series:Collection on technology and work.
Subjects:
Selling > High technology.
Selling > Technological innovations.
Selling > Social aspects.
Information technology > Social aspects.
Technologie de pointe > Vente.
Vente > Innovations.
Vente > Aspect social.
Technologie de l'information > Aspect social.
SOCIAL SCIENCE > Sociology > General.
Spitzentechnologie
Verkaufstechnik
Verkooptechnieken.
Sociale aspecten.
Technologie.
Online Access:Texto completo
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Selling Technology : The Changing Shape of Sales in an Information Economy /
by Darr, Asaf
Published 2006
Texto completo
Electronic eBook
Show all versions (2)

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