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First taste of freedom : a cultural history of bicycle marketing in the United States /

"First Taste of Freedom" is a work of American cultural history focused on the bicycle market in the United States. A primary goal of the research was also to understand how the bicycle can be seen so differently in the US as opposed to other countries"--

Bibliographic Details
Call Number:Libro Electrónico
Main Author: Turpin, Robert J. (Author)
Format: Electronic eBook
Language:Inglés
Published: Syracuse, New York : Syracuse University Press, 2018.
Edition:First edition.
Series:Sports and entertainment.
Subjects:
Online Access:Texto completo
Table of Contents:
  • Conceptions of bicycles
  • Cycling's rise and American manhood
  • Automobiles and a world at war
  • Cooperation and confusion
  • The child consumer
  • The postwar slump
  • The safety of cycling
  • Surviving the Great Depression
  • Bicycles in the age of affluence
  • High-risers and multi-geared redeemers
  • Consumers as derailleurs.