Risk taking : a managerial perspective /
"Shapira offers a definitive account of the classical conception of risky decision making, which derives behavioral prescriptions from a calculation of both the value and the likelihood of possible outcomes. He then demonstrates how theories in this vein have been historically at odds with empi...
Call Number: | Libro Electrónico |
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Main Author: | |
Format: | Electronic eBook |
Language: | Inglés |
Published: |
New York :
Russell Sage Foundation,
[1995]
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Subjects: | |
Online Access: | Texto completo |
Table of Contents:
- The role of risk in decision making
- Characteristics of risk and risk taking
- The study: methods and participants
- The definition of risk
- Attitudes toward risk
- Dealing with risk
- Cognitive aspects of risk taking
- Incentives and risk taking
- On the prospects for improving managerial risk taking.