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The audience experience : a critical analysis of audiences in the performing arts /

The performing arts around the world need to develop their audiences, and arts marketing in the current mode has a limited ability to help. This book provides guidance about understanding and researching your audience. The book provides international best-practice case studies of projects that emplo...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Radbourne, Jennifer
Other Authors: Glow, Hilary, Johanson, Katya
Format: Electronic eBook
Language:Inglés
Published: Bristol, England : Intellect, 2013.
Subjects:
Online Access:Texto completo