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Managing the China challenge : how to achieve corporate success in the People's Republic /

"Summarizes key challenges businesses face in doing business in China; discusses the roles of the state, including the Communist Party, and local officials in business ventures; and frames issues related to corporate strategy such as branding, human resources, government relations, product deve...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Lieberthal, Kenneth
Format: Electronic eBook
Language:Inglés
Published: Washington, D.C. : Brookings Institution Press, ©2011.
Subjects:
Online Access:Texto completo
Table of Contents:
  • Where China wants to go
  • Growth drivers and constraints
  • The operating environment
  • Necessary changes in MNC strategy
  • Managing risks
  • Looking to the future.