The Googlization of everything : (and why we should worry) /

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"In the beginning, the World Wide Web was exciting and open to the point of anarchy, a vast and intimidating repository of unindexed confusion. Into this creative chaos came Google with its dazzling mission: 'To organize the world's information and make it universally accessible'...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Vaidhyanathan, Siva (Author)
Format: Electronic eBook
Language:Inglés
Published: Berkeley : University of California Press, [2011]
Subjects:
Google (Firm)
Internet industry > Social aspects.
Internet > Social aspects.
Internet > Industrie > Aspect social.
Internet > Aspect social.
BUSINESS & ECONOMICS > Infrastructure.
BUSINESS & ECONOMICS > Corporate & Business History.
SOCIAL SCIENCE > Popular Culture.
Online Access:Texto completo
Table of Contents:
  • Introduction : the gospel of Google
  • Render unto Caesar : how Google came to rule the web
  • Google's ways and means : faith in aptitude and technology
  • The Googlization of us : universal surveillance and infrastructural imperialism
  • The Googlization of the world : prospects for a global public sphere
  • The Googlization of knowledge : the future of books
  • The Googlization of memory : information overload, filters, and the fracturing of knowledge
  • Conclusion : the human knowledge project.

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