New flows in global TV /

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Although TV distribution has undergone a massive increase in volume and value over the past fifty years, there is a systematic lack of both curiosity and knowledge on the part of both industry and scholars about this area. This book assists in the filling of this gap by studying what, in fact, occur...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Moran, Albert
Format: Électronique eBook
Langue:Inglés
Publié: Bristol ; Chicago : Intellect, 2009.
Sujets:
Television and the arts.
Television broadcasting > Marketing.
Television programs > Marketing.
Télévision et arts.
TECHNOLOGY & ENGINEERING > Television & Video.
PERFORMING ARTS / Television / General
Television and the arts
Television broadcasting > Marketing
Television programs > Marketing
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