The strategy of campaigning : lessons from Ronald Reagan & Boris Yeltsin /
Call Number: | Libro Electrónico |
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Other Authors: | |
Format: | Electronic eBook |
Language: | Inglés |
Published: |
Ann Arbor :
The University of Michigan Press,
[2007]
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Subjects: | |
Online Access: | Texto completo |
Table of Contents:
- Foreword / George P. Shultz
- Campaign strategy
- The New South rises : competition for the Republican presidential nomination in 1968
- Down to political defeat : Reagan's inability to break Ford's coalition in the 1976 primaries
- Reshaping the domestic and international landscape, part 1 : the long road to the 1980 presidential election
- Reshaping the domestic and international landscape, part 2 : the 1980 presidential election
- Fighting the nomenklatura's privileges : the rhetorical campaign of 1986-88
- Yeltsin's winning campaigns : down with privileges and out of the USSR, 1989-91
- Conclusions
- Notes
- Bibliography
- Index.