Flavor of the month : why smart people fall for fads /
Joel Best explores the range of institutional fads, analyses the features of our culture that foster them, and identifies the major stages of the fad cycle: emerging, surging, and purging. He examines the causes and consequences of fads and suggests ways of fad-proofing our institutions.
Cote: | Libro Electrónico |
---|---|
Auteur principal: | Best, Joel |
Format: | Électronique eBook |
Langue: | Inglés |
Publié: |
Berkeley :
University of California Press,
©2006.
|
Sujets: | |
Accès en ligne: | Texto completo |
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