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Joint Pricing and Inventory Control under Reference Price Effects

In this work, we address the problem of simultaneously determining a pricing and inventory replenishment strategy under reference price effects. This reference price effect models the fact that consumers not only react sensitively to the current price, but also to deviations from a reference price f...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Gimpl-Heersink, Lisa (Auteur)
Format: Thèse Électronique eBook
Langue:Inglés
Publié: Frankfurt a.M. Peter Lang GmbH, Internationaler Verlag der Wissenschaften [2018], ©2010.
Édition:1st, New ed.
Collection:Free online access: JSTOR.
Sujets:
Accès en ligne:Texto completo
Table des matières:
  • Inventory Management
  • Pricing
  • Reference Price
  • Stochastic Demand Model
  • Dynamic Programming
  • Demand Behaviour
  • Models in Operations Research Literature
  • Models in Marketing Literature
  • Integrated Model with Reference Price Effects
  • Numerical Simulations
  • Analytical Analysis.