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Bibliographic Details
Call Number:	Libro Electrónico
Main Author:	Lamb, Charles W.
Other Authors:	Hair, Joseph F (autor.), McDaniel, Carl (autor.), Meza Staines, Guadalupe (traductor.), Mauri Hernández, Martha Elsa (traductor.)
Format:	eBook
Language:	Español
Published:	México : Cengage Learning, 2011.
Edition:	11a. edición.
Subjects:	Marketing > Management. Marketing. Gestión. Libros electronicos.
Online Access:	Texto completo

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