Cita APA (7a ed.)

Fill, C. (2011). Essentials of marketing communications. Financial Times Prentice Hall/Pearson.

Cita Chicago Style (17a ed.)

Fill, Chris. Essentials of Marketing Communications. Harlow, England ; New York: Financial Times Prentice Hall/Pearson, 2011.

Cita MLA (8a ed.)

Fill, Chris. Essentials of Marketing Communications. Financial Times Prentice Hall/Pearson, 2011.