Schiffman, L. G., Kanuk, L. L., & Hansen, H. (2012). Consumer behaviour: A European outlook (Second edition.). Prentice Hall.
Cita Chicago Style (17a ed.)Schiffman, Leon G., Leslie Lazar Kanuk, y Havard Hansen. Consumer Behaviour: A European Outlook. Second edition. Harlow, England: Prentice Hall, 2012.
Cita MLA (8a ed.)Schiffman, Leon G., et al. Consumer Behaviour: A European Outlook. Second edition. Prentice Hall, 2012.
Precaución: Estas citas no son 100% exactas.