Kotler, P. (2017). Principles of marketing: An Asian perspective (Fourth edition.). Pearson.
Style de citation Chicago (17e éd.)Kotler, Philip. Principles of Marketing: An Asian Perspective. Fourth edition. Harlow, England: Pearson, 2017.
Style de citation MLA (8e éd.)Kotler, Philip. Principles of Marketing: An Asian Perspective. Fourth edition. Pearson, 2017.
Attention : ces citations peuvent ne pas être correctes à 100%.