Style de citation APA (7e éd.)

Malhotra, N. K. (2014). Basic marketing research (Fourth edition, Pearson new international edition.). Pearson.

Style de citation Chicago (17e éd.)

Malhotra, Naresh K. Basic Marketing Research. Fourth edition, Pearson new international edition. Harlow, England: Pearson, 2014.

Style de citation MLA (8e éd.)

Malhotra, Naresh K. Basic Marketing Research. Fourth edition, Pearson new international edition. Pearson, 2014.