Integrated advertising, promotion, and marketing communications /

Bibliographic Details
Call Number:Libro Electrónico
Main Author: Clow, Kenneth E. (autor.)
Other Authors: Baack, Donald (autor.)
Format: eBook
Language:Inglés
Published: Harlow, England : Pearson, [2018]
Edition:Eighth edition, Global edition.
Subjects:
Communication in marketing.
Comunicación en la comercialización.
Libros electrónicos.
Online Access:Texto completo

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