Marketing 4.0 : moving from traditional to digital /

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Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Kotler, Philip (Author), Kartajaya, Hermawan, 1947- (Author), Setiawan, Iwan (Author)
Format: Electronic eBook
Language:Inglés
Published: Hoboken, New Jersey : Wiley, 2017.
Subjects:
Marketing.
Internet marketing.
Electronic books.
Online Access:Texto completo
Description
Item Description:Includes index.
Physical Description:1 online resource (142 pages) : illustrations (some color)
ISBN:9781119341147

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