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ELB159542 |
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FINmELB |
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20220615121057.0 |
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m o u |
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091030s2010 nyuad sb 001 0 eng d |
| 020 |
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|a 9781848728110
|q (e-book)
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| 020 |
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|z 9781848728103
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| 035 |
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|a (OCoLC)1107718374
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|a FINmELB
|c FINmELB
|d FINmELB
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| 050 |
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4 |
|a HF5415.332.O43
|b A385 2010
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| 082 |
0 |
4 |
|a 658.8/340846
|2 22
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| 245 |
0 |
4 |
|a The aging consumer
|h [electronic resource] :
|b perspectives from psychology and economics /
|c edited by Aimee Drolet, Norbert Schwarz, Carolyn Yoon.
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| 260 |
|
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|a New York :
|b Taylor & Francis,
|c 2010.
|
| 300 |
|
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|a 1 online resource (xxi, 301 p.) :
|b ill.
|
| 490 |
1 |
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|a Marketing and consumer psychology series
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| 504 |
|
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|a Includes bibliographical references and indexes.
|
| 505 |
0 |
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|a Cognitive psychology and neuroscience of aging / Angela H. Gutchess -- Spending patterns in the older population / Michael D. Hurd and Susann Rohwedder -- Socioemotional selectivity theory : implications for consumer research / Aimee Drolet, Loraine Lau-Gesk, Patti Williams and Hyewook Genevieve Jeong -- Aging-related changes in decision making / Ellen Peters -- Do workers prepare rationally for retirement? / Gary Burtless -- New choices, new information : do choice abundance and information complexity hurt aging consumers' medical decision making? / Stacy L. Wood, Judith A. Shinogle and Melayne M. McInnes -- The ageing consumer and intergenerational transmission of cherished possessions / Carolyn Folkman Curasi, Linda L. Price, and Eric J. Arnould -- Comprehension of marketing communications among older consumers / Carolyn M. Bonifield and Catherine A. Cole -- Impact of age on brand choice / Raphaëlle Lambert-Pandraud and Gilles Laurent -- Why do older consumers tell us they are more satisfied? / Carolyn Yoon, Fred Feinberg, and Norbert Schwarz -- Age-branding / Harry R. Moody and Sanjay Sood -- Designing products for older consumers : a human factors perspective / Neil Charness, Michael Champion and Ryan Yordon.
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| 588 |
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|a Description based on metadata supplied by the publisher and other sources.
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| 590 |
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|a Electronic reproduction. Santa Fe, Arg.: elibro, 2022. Available via World Wide Web. Access may be limited to eLibro affiliated libraries.
|
| 650 |
|
0 |
|a Older consumers.
|
| 650 |
|
0 |
|a Consumer behavior.
|
| 650 |
|
0 |
|a Consumption (Economics)
|
| 650 |
|
0 |
|a Marketing.
|
| 655 |
|
4 |
|a Electronic books.
|
| 700 |
1 |
|
|a Drolet, Aimee Leigh.
|
| 700 |
1 |
|
|a Schwarz, Norbert,
|c Dr. phil.
|
| 700 |
1 |
|
|a Yoon, Carolyn,
|d 1960-
|
| 797 |
2 |
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|a elibro, Corp.
|
| 830 |
|
0 |
|a Marketing and consumer psychology series.
|
| 856 |
4 |
0 |
|u https://elibro.uam.elogim.com/ereader/bidiuam/159542
|z Texto completo
|
