Cita APA (7a ed.)

Moisander, J., & Valtonen, A. (2006). Qualitative marketing research: A cultural approach. SAGE.

Cita Chicago Style (17a ed.)

Moisander, Johanna, y Anu Valtonen. Qualitative Marketing Research: A Cultural Approach. London ; Thousand Oaks, Calif.: SAGE, 2006.

Cita MLA (8a ed.)

Moisander, Johanna, y Anu Valtonen. Qualitative Marketing Research: A Cultural Approach. SAGE, 2006.