Cita APA (7a ed.)

Moutinho, L., & Chien, C. S. (2008). Problems in marketing: Applying key concepts and techniques (2nd ed.). Sage Publications.

Cita Chicago Style (17a ed.)

Moutinho, Luiz, y Charles S. Chien. Problems in Marketing: Applying Key Concepts and Techniques. 2nd ed. Los Angeles: Sage Publications, 2008.

Cita MLA (8a ed.)

Moutinho, Luiz, y Charles S. Chien. Problems in Marketing: Applying Key Concepts and Techniques. 2nd ed. Sage Publications, 2008.

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