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Strategic analysis : processes and tools /

Bibliographic Details
Call Number:Libro Electrónico
Main Author: Zanoni, Andrea
Format: eBook
Language:Inglés
Published: New York : Routledge, 2012.
Series:Routledge research in strategic management ; 1.
Subjects:
Online Access:Texto completo
Table of Contents:
  • Planning strategy
  • Quantitative tools of strategic analysis
  • Qualitative tools of strategic analysis
  • The competitive structure
  • Scenario analysis
  • Competitive analysis
  • Analysis of impacts.