Handbook of consumer behavior, tourism, and the internet /

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Mills, Juline E., Law, Rob
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Binghamton, N.Y. : Haworth Hospitality Press, 2004.
Temas:
Tourism > Computer network resources > Handbooks, manuals, etc.
Tourism > Handbooks, manuals, etc.
Internet marketing > Handbooks, manuals, etc.
Electronic books.
Acceso en línea:Texto completo
Tabla de Contenidos:
  • section 1. Online travel consumer search behavior
  • section 2. Travel website user characteristics
  • section 3: Perception and quality of online lodging and travel brands
  • section 4. E-complaint behavior
  • section 5. Website design and development in travel and tourism
  • section 6. Website evaluation in hospitality and tourism.

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