Contemporary perspectives on corporate marketing : contemplating corporate branding, marketing and communications in the twenty-first century /
Cote: | Libro Electrónico |
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Autres auteurs: | , , |
Format: | Électronique eBook |
Langue: | Inglés |
Publié: |
Oxfordshire, England ; New York :
Routledge,
2013.
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Collection: | Routledge interpretive marketing research series ;
17. |
Sujets: | |
Accès en ligne: | Texto completo |