Contemporary perspectives on corporate marketing : contemplating corporate branding, marketing and communications in the twenty-first century /
Call Number: | Libro Electrónico |
---|---|
Other Authors: | Balmer, John M. T., del Valle Brena, Almudena González, Illia, Laura |
Format: | Electronic eBook |
Language: | Inglés |
Published: |
Oxfordshire, England ; New York :
Routledge,
2013.
|
Series: | Routledge interpretive marketing research series ;
17. |
Subjects: | |
Online Access: | Texto completo |
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