Pjero, E., Thrassou, A., & Vrontis, D. (2020). Measuring marketing and brand communications performance: A developing European country perspective. Cambridge Scholars Publishing.
Chicago Style (17th ed.) CitationPjero, Elenica, Alkis Thrassou, and Demetris Vrontis. Measuring Marketing and Brand Communications Performance: A Developing European Country Perspective. Newcastle-upon-Tyne, UK: Cambridge Scholars Publishing, 2020.
MLA (8th ed.) CitationPjero, Elenica, et al. Measuring Marketing and Brand Communications Performance: A Developing European Country Perspective. Cambridge Scholars Publishing, 2020.
Warning: These citations may not always be 100% accurate.