Loading…

Business Negotiations in ELF from a Cultural Linguistic Perspective /

Some of the most frequent questions surrounding business negotiations address not only the nature of such negotiations, but also how they should be conducted. The answers given by business people from different cultural backgrounds to these questions are likely to differ from the standard answers fo...

Full description

Bibliographic Details
Call Number:Libro Electrónico
Main Author: Mendes de Oliveira, Milene (Author)
Format: Electronic eBook
Language:Inglés
Published: Berlin ; Boston : De Gruyter Mouton, [2020]
Series:Applications of cognitive linguistics ; 43.
Subjects:
Online Access:Texto completo
Table of Contents:
  • Frontmatter
  • Acknowledgements
  • Preface
  • Contents
  • List of figures and tables
  • Abbreviations
  • 1. Intercultural business negotiations and organizational cultures in Brazil and Germany
  • 2. Cultural linguistic and pragmatic perspectives on intercultural business negotiations
  • 3. Conceptualization and practice of business negotiations
  • 4. The study of language and culture through the speech-community and the community-ofpractice perspectives
  • Appendix I: Interview script (main study)
  • Appendix II: Interview script and procedures (case study)
  • Appendix III: Simulated e-mails addressed in the interviews (case study)
  • Appendix IV: Report with preliminary results (case study)
  • Appendix V: Informed consent (main study)
  • Appendix VI: Informed consent (case study)
  • References
  • Index