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Why smart people make dumb mistakes with their money /

Kerry Johnson explains why investors (possibly your clients) make such poor decisions with their money.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Johnson, Kerry (Kerry L.) (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: [United States] : G & D Media, 2019.
Edición:First edition.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover; Title Page; Copyright; Dedication; Contents; Introduction; One: Mental Accounting; Two: Fungibility; Three: Status Quo Bias; Four: Endowment Effect; Five: Foot in the Door; Six: Loss Aversion; Seven: Number Numbness; Eight: Sunk Cost Fallacy; Nine: Judgment Heuristic; Ten: Extremeness Aversion; Eleven: Prospect Theory; Twelve: Arbitrary Coherence; Thirteen: Anchoring; Fourteen: Recency Bias; Fifteen: Overweight Memorable Events; Sixteen: Deadline Bias; Seventeen: Overconfidence Bias; Eighteen: American Expressaphobia; Nineteen: Default Decision Making; Twenty: Contrast Bias
  • Twenty-One: Hyperbolic DiscountingTwenty-Two: Home Bias; Twenty-Three: How Men & Women Talk About Money; Twenty-Four: Confirmation Bias; Twenty-Five: Neuro-Economics; Twenty-Six: Optimism Bias; Twenty-Seven: Disposition Effect; Twenty-Eight: Benefectance; Twenty-Nine: Projection Bias; Thirty: Framing; Thirty-One: Bandwagon Effect; Thirty-Two: Instant Gratification; Thirty-Three: Procrastination; Thirty-Four: Decision Paralysis; Thirty-Five: Reversion To The Mean; Thirty-Six: Snakebite Bias; Thirty-Seven: Cognitive Dissonance; Thirty-Eight: How Do I Turn Bias into Profit?