ProSieben nach Stefan Raab? : Die Profil- und Markenbildung des TV-Senders /

Bibliographic Details
Call Number:Libro Electrónico
Main Author: Reinhold, Maximilian (Author)
Format: Electronic eBook
Language:Alemán
Published: Hamburg : Diplomica Verlag GmbH, 2018.
Subjects:
Raab, Stefan, > 1966-
ProSieben (Firm)
Television broadcasting > Germany.
Branding (Marketing)
Télévision > Allemagne.
Stratégie de marque.
branding.
BUSINESS & ECONOMICS > Industries > Media & Communications.
TECHNOLOGY & ENGINEERING > Telecommunications.
Television broadcasting
Germany
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