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Entrepreneur Voices on Growth Hacking.
With more than 500,000 businesses starting up every month, entrepreneurs need to learn how to market products and services quickly and across all channels in order to corner the market. This growth-focused edition of the Entrepreneur Voices series provides a compilation of editorial articles and har...
| Clasificación: | Libro Electrónico |
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| Autor Corporativo: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Irvine :
Entrepreneur Press,
2018.
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| Colección: | Entrepreneur Voices.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Intro; Title Page; Copyright; Contents; Foreword; Preface: Not Your Average Hacking Advice; Part I: A Crash Course on Growth Hacking; Chapter 1. Growth Hacking is All in Your Head; Chapter 2. Five Growth Hacking Myths for Software Entrepreneurs; Chapter 3. The Entrepreneur's Guide to Hiring a Kickass Growth Hacker; Chapter 4. To Grow a Business, Expect Some Chaos; Chapter 5. How Accelerators Can Help or Hurt Your Startup; Entrepreneur Voices Spotlight: Interview with Matthew Pollard; Chapter 6. Successfully Orchestrate the Expansion of a Growing Company.
- Chapter 7. Why You Should Ignore the Success of Facebook and UberChapter 8. How Growth Hacking is Redefining Marketing; Chapter 9. Is Growth Hacking Right for Your Company?; Chapter 10. Growth Hacking Gone Wrong; Part I: A Crash Course on Growth Hacking-Reflections; Part II: Growth Hacks for Your Marketing; Chapter 11. Growth Hack Strategies Any Business Can Use; Chapter 12. Five Growth Hacking Secrets for Your Saas Business; Chapter 13. Five Growth Hacks for App downloads; Entrepreneur Voices Spotlight: Interview with Brian Smith; Chapter 14. Six Growth Hacking Tips for Content Marketers.
- Chapter 15. Six Growth Hack Techniques You Can Try TodayChapter 16. Seven Things to Outsource Immediately to Scale Your Business; Part II: Growth Hacks for Your Marketing-Reflections; Part III: Growth Hacking Relationships; Chapter 17. The Company that Stopped Selling to Its Customers; Chapter 18. What Small Brands Do That Big Names Can't; Chapter 19. Two Lessons from the Amazon-Whole Foods Merger; Chapter 20. Ten Steps to Forming Long-Lasting Strategic Partnerships; Chapter 21. Relationships are What Leverage Hard Work into Success; Part III: Growth Hacking Relationships-Reflections.
- Part IV: Hacking Your Industry for GrowthChapter 22. Why You Should Focus on "Different" and "Better," not "More"; Chapter 23. How the Dollar Shave Club Disrupted a Multibillion-Dollar Industry; Chapter 24. How Glossier Hacked Social Media to Build a Cult-Like Following; Chapter 25. 12 Companies Disrupting Money Exchange; Chapter 26. How the Stars of "Fixer Upper" Transformed a Town in Texas; Chapter 27. This Designer Bucked Fashion Norms. Learn Why It Worked.; Entrepreneur Voices Spotlight: Interview with Nicole Sahin and Debbie Millin; Chapter 28. When Cookie Dough Accidentally Goes Viral.
- Chapter 29. Soulja Boy-The Original Growth HackerPart IV: Hacking Your Industry for Growth-Reflections; Resources.