Myths of PR : all publicity is good publicity and other popular misconceptions /
Shattering widespread misconceptions about PR, this engaging and anecdotal book grants readers insights into why these myths have endured in spite of clearly demonstrable evidence to the contrary. --
Cote: | Libro Electrónico |
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Auteur principal: | |
Format: | Électronique eBook |
Langue: | Inglés |
Publié: |
New York :
Kogan Page Ltd,
2017.
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Collection: | Business myths
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Sujets: | |
Accès en ligne: | Texto completo |