Value-based marketing strategy : pricing and costs for relationship marketing /

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Lopez, Santiago
Format: Électronique eBook
Langue:Inglés
Español
Publié: Wilmington, Del. : Vernon Press, Ã2014.
Ã2014
Collection:Series in business & finance.
Sujets:
Relationship marketing.
Marketing.
Marketing > Management.
Marketing relationnel.
Marketing > Gestion.
marketing.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
Marketing
Marketing > Management
Relationship marketing
Accès en ligne:Texto completo
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Value-based Marketing Strategy : Pricing and Costs for Relationship Marketing.
par Lopez, Santiago
Publié 2015
Texto completo
Électronique eBook
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