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International business research : strategies and resources /

"In the 21st century, most businesses participate in globalization, whether by entering new markets worldwide or dealing with competitors from around the world. In addition, the Internet and the accelerated evolution of related tools such as social media provide businesses, as well as individua...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Gil, Esther L., 1952-
Otros Autores: Reyes, Awilda, 1952-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Lanham : Scarecrow Press, 2013.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Basic tools and sources for international business research
  • International monetary system and financial markets
  • Resources with world coverage
  • Regional economic organizations and trade blocs
  • International company research
  • Classification systems for industry
  • International industry research
  • International market research
  • Global investing.