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The reality test : still relying on strategy? /

How is it that the most carefully-laid business strategies can go horribly wrong when put into practice? Robert Rowland Smith's answer, based on years of experience in high-level consultancy, is that 'reality eats strategy for breakfast': strategy, based on projections and assuming bu...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Smith, Robert Rowland (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: London [England] : Profile Books, 2013.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:How is it that the most carefully-laid business strategies can go horribly wrong when put into practice? Robert Rowland Smith's answer, based on years of experience in high-level consultancy, is that 'reality eats strategy for breakfast': strategy, based on projections and assuming business is a rational pursuit, can't deal with the messy reality of life. More helpful are these practical questions that can help you plan what to do when your business comes into contact with reality. From learning the lessons of the past (rather than fixating on the future) to finding out what your business is r.
Descripción Física:1 online resource (1 volume) : illustrations
Bibliografía:Includes bibliographical references and index.
ISBN:9781847659187
1847659187