How America markets its wars : a case study /

Democratic governments who need public opinion on their side to make decisions use different strategies to win popular support for their wars. This book chronicles that process in specific how popular support for the Iraq Wars were won by the two Bush Presidents, and how the leaders can often twist...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Lauck-Dunlop, Penny L.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Lewiston, N.Y. : Edwin Mellen Press, ©2013.
Temas:
1900-1999
Politics and war > United States > History > 20th century.
Patriotism > United States > History > 20th century.
Propaganda, American > History > 20th century.
Politique et guerre > États-Unis > Histoire > 20e siècle.
Patriotisme > États-Unis > Histoire > 20e siècle.
Propagande américaine > Histoire > 20e siècle.
POLITICAL SCIENCE > Peace.
Diplomatic relations
Patriotism
Politics and war
Propaganda, American
United States > Foreign relations > 20th century.
États-Unis > Relations extérieures > 20e siècle.
United States
History
Acceso en línea:Texto completo
Tabla de Contenidos:
  • HOW AMERICA MARKETS ITS WARS: A Case Study; Copyright Page; Table of Contents; Foreword; Acknowledgements; Abstract; Chapter 1
  • Introduction; Chapter 2
  • Marketing Models; Chapter 3
  • Methodology and Data; Chapter 4
  • Persian Gulf War-Desert Storm; Chapter 5
  • Operation Iraqi Freedom (OIF); Chapter 6
  • Additional Case Studies; Chapter 7
  • Conclusion; Bibliography; Index

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