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|a Ammar, Jamil.
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|a Think consumer :
|b the enforcement of the trade mark quality guarantee revisited : a legal and economic analysis /
|c by Jamil Ammar.
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3 |
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|a Enforcement of the trade mark quality guarantee revisited :
|b a legal and economic analysis
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|a Enforcement of the trademark quality guarantee revisited :
|b a legal and economic analysis
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|a Newcastle upon Tyne :
|b Cambridge Scholars,
|c ©2011.
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|a 1 online resource (viii, 224 pages)
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|a Includes bibliographical references (pages 209-224).
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|a Introduction -- Trade mark protections : back to basics -- The quality function under the doctrine of the trade mark subject-matter -- Quality, the protection of non-origin functions : putting dilution into context -- Rethinking deregulation : the enforcement of the quality function under the Chicago Economic School revisited -- The other side of the coin : the rationale of quality regulation under consumer law : Section 14(2) of the Sale of goods act as an example -- Conclusions.
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|a Trademarks
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|a Brand name products
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|a Brand name products
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|i Print version:
|a Ammar, Jamil.
|t Think consumer.
|d Newcastle upon Tyne : Cambridge Scholars, ©2011
|z 1443826863
|w (DLC) 2011431300
|w (OCoLC)697599858
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