Planning a Successful Conference.
This useful guide demystifies the conference process. The author, a professional meetings planner with 25 years experience, addresses all aspects of conference planning including: programme planning; budgeting; finding a location; advertising; and finding speakers and entertainment.
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Thousand Oaks :
SAGE Publications,
1994.
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Colección: | Survival skills for scholars.
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Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Machine generated contents note: 1. Getting the Most From a Professional Conference
- Learn About the Benefits of Conference Attendance
- Submit a Proposal for Presentation at the Convention
- Prepare Your Presentation if You Are on the Program
- Plan Ahead Before You Leave for the Conference
- Promote Yourself at the Meeting Job Service
- Be an Active Participant in Conference Activities
- Share Your Meeting Experience With Your Colleagues Back Home
- 2. Designing a Meeting
- Determine Purpose, Goals, and Objectives of the Conference
- Prepare a Checklist for Planning the Event
- Select Planning Committees
- Prepare a Working Calendar for Planning Committees
- Decide on the Conference Program Structure
- Select Speakers and Entertainment
- Work With Conference Staff
- 3. Site Selection and Budget
- Draw Up a Conference Prospectus to Give to the Facility
- Site Visit
- Get Everything You Negotiate in Writing
- Information to Be Included in a Contract
- Tips for Contract Negotiations
- Transportation
- Plan a Budget and Determine Expenses
- Determine the Cost of Registration for Participants
- 4. Preparing the Program Schedule
- Determine Overall Program Format
- Develop a Grid of the Program Schedule
- Assign Meeting Rooms
- Plan Exhibits or Displays
- Scrutinize the Program; Recheck for Omissions and Duplications
- 5. Promotion and Marketing
- Build a Marketing Plan With Schedule
- Define Your Audience
- Direct Mail
- Other Methods
- Set Up Your Promotion Schedule, Based on the Marketing Plan
- 6. Last-Minute Advance Preparations
- Eight to Twelve Weeks Before the Conference
- Four to Six Weeks Before the Conference
- One to Two Weeks Before the Convention
- 7. On-Site Conference Logistics
- Be Prepared! Arrive Early and Set Up Everything.