Design elements typography fundamentals : a graphic style manual for understanding how typography affects design /

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"Explore the fundamentals of typography with this practical new guide. An instructional reader rather than historical survey, Design Elements: Typography Fundamentals uses well-founded, guiding principles to teach the language of type and how to use it capably. Designers are left with a solid g...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Cullen, Kristin
Format: Electronic eBook
Language:Inglés
Published: Beverly, MA : Rockport, 2012.
Series:Design elements
Subjects:
Graphic design (Typography)
Type and type-founding.
Typesetting.
Graphic arts.
Arts graphiques.
Composition (Industries graphiques)
graphic arts.
graphic design.
composition (printing preparation)
typesetting.
DESIGN > Graphic Arts > Typography.
Online Access:Texto completo
Texto completo
Table of Contents:
  • Cover
  • Title
  • Contents
  • Introduction
  • 1
  • TYPE IN CONTEXT
  • Definition and Function
  • In Practice
  • 2
  • ESSENTIAL ELEMENTS
  • Anatomy and Terminology
  • 3
  • ON TYPEFACES
  • Categories of Type
  • Selection Considerations
  • In Combination
  • 4
  • TYPESETTING FACTORS
  • Space and Spacing
  • Alignments and Paragraphs
  • Hierarchy
  • Aesthetic Tailoring
  • 5
  • STRUCTURE
  • Baseline Alignment
  • Grid Systems
  • Alternate Methods
  • Appendices
  • Readings
  • Contributors
  • Image Credits
  • Index
  • A
  • B
  • C
  • DE
  • F
  • G
  • H
  • I
  • J
  • K
  • L
  • M
  • N
  • O
  • P
  • Q
  • R
  • S
  • T
  • U
  • V
  • W
  • X
  • Z
  • Acknowledgments
  • About the Author

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